Fundraising Video Best Practices: Insights from Our Work with Lotus House Shelter

Key Takeaway: The essential elements of a successful nonprofit fundraising video, without focusing on specific donation numbers. Lotus House isn’t just a shelter. It’s a sanctuary. A solution. And increasingly, a symbol of what’s possible when nonprofits, donors, architects, and advocates come together to imagine a better future for women and children experiencing homelessness. Located […]
What We Learned from FIU’s MLK Tribute Video About Capturing Historical Legacy

Key Takeaway: Best practices for creating powerful, emotion-driven event videos that honor historical figures and movements. Each January, Florida International University hosts a series of events in honor of Dr. Martin Luther King Jr. a month-long tribute that culminates in their signature MLK Commemorative Celebration. It’s not just a ceremony. It’s a community-wide invitation to […]
How USAID Used Video to Communicate Global Impact to a Wide Audience

Key Takeaway: How nonprofits working in international development can use video storytelling to simplify complex initiatives for different stakeholders. When the Kaizen Company reached out to Two Parrot Productions, they were in the middle of managing several contracts with USAID, the United States Agency for International Development. As the communications arm of their program portfolio, […]