Fundraising Video Best Practices: Insights from Our Work with Lotus House Shelter
Key Takeaway: The essential elements of a successful nonprofit fundraising video, without focusing on specific donation numbers. Lotus House isn’t just a shelter. It’s a sanctuary. A solution. And increasingly, a symbol of what’s possible when nonprofits, donors, architects, and advocates come together to imagine a better future for women and children experiencing homelessness. Located […]
What We Learned from FIU’s MLK Tribute Video About Capturing Historical Legacy
Key Takeaway: Best practices for creating powerful, emotion-driven event videos that honor historical figures and movements. Each January, Florida International University hosts a series of events in honor of Dr. Martin Luther King Jr. a month-long tribute that culminates in their signature MLK Commemorative Celebration. It’s not just a ceremony. It’s a community-wide invitation to […]
How USAID Used Video to Communicate Global Impact to a Wide Audience
Key Takeaway: How nonprofits working in international development can use video storytelling to simplify complex initiatives for different stakeholders. When the Kaizen Company reached out to Two Parrot Productions, they were in the middle of managing several contracts with USAID, the United States Agency for International Development. As the communications arm of their program portfolio, […]
8 Beginner Tips for Making Professional-Looking Videos
Curious as to why some videos look so captivating and polished? There are specific tools used throughout the production process that make all the difference. Here, we present eight beginner tips on how to create professional-looking video content that will draw in viewers and leave a lasting impression. Key Takeaways Planning and selecting the right […]
How Much Should You Budget For Your Video?
When it comes to budgeting for a wedding or corporate event video, videographer costs can vary widely. To get the most out of your investment, some useful tips should be considered. Are you ready? We’ll explore different prices that are typically associated with wedding and other special occasion videos, as well as how one might […]
Video Marketing for Nonprofits: 6 Tips to Drive Conversions
In today’s highly visual world, nonprofit organizations need to harness the power of video marketing to engage audiences, tell compelling stories, and drive conversions. But how do you create impactful videos that resonate with your target audience and achieve your goals? This comprehensive guide will walk you through the essential aspects of video marketing for […]
Why is TikTok Good for Nonprofits?
Are you ready to take your nonprofit to new heights? TikTok, the popular short-form video platform, offers a unique opportunity for nonprofits to reach younger audiences, raise awareness, and boost fundraising efforts. In this blog post, we’ll explore the potential of TikTok for nonprofits and share strategies to effectively engage with the TikTok community. Short […]
Engaging Nonprofit Storytelling Examples to Increase Donations in 2023
In the world of nonprofits, the power of a compelling story can effectively steer the course of a fundraising drive or a marketing campaign. Engaging and heartfelt stories can connect the audience with the mission of a nonprofit, illuminating the organization’s impact on real lives. But how can nonprofits harness this power to increase donations? […]
5 Tips for Shooting Handheld Videos
If you’re feeling frustrated with how unsteady and amateur-looking your handheld video recordings have been, know that many of us can relate. With the proper approach and practice, though, it’s totally possible to get smooth shots for a high-quality result! Let’s waste no time! Here are some tips on using camera tools properly while taking […]
Inspiring Change: Effective Nonprofit Video Storytelling Techniques
In the world of nonprofits, the power of a compelling story can effectively steer the course of a fundraising drive or a marketing campaign. Engaging and heartfelt stories can connect the audience with the mission of a nonprofit, illuminating the organization’s impact on real lives. But how can nonprofits harness this power to increase donations? […]
